Proven experience crafting engaging content and growing a following.

• 2:1 follower ratio on my Instagram.

• Led influencer marketing campaign on Instagram and TikTok.

• Yielded a 1,050% increase in tweets on a brand conversation.

• Increased social media following by 6,500+ in 1 month.

• Reached 1.2M+ individuals and attained 21,000+ likes with a single Facebook post.

• Partnered with the National Association of Broadcasters to host a sponsored social media giveaway for Tim McGraw's Superstar Summer Night and promote the NAB Show Conference.

• Achieved a 198% increase in views in 1 year by leveraging social media and SEO tactics.

• Grew new program email list segment from 0 to 100,000 email addresses in one year through targeted acquisition strategies on social media, SMS, ads, and content.

• Directed team of eight and oversaw brand’s digital media and sales strategy, including social media

• Developed and executed digital marketing efforts to enhance visibility and sales for 5 musicians.